How to avoid “pram envy”

My friend Emma suffers an almost debilitating pram envy.

She “inherited” her pram from her sister-in-law who decided that she wanted to upgrade to a more celeb-approved model (the sister-in-law’s bought the iCandy Apple Jogger because she heard Victoria Beckham has one).

Emma was pregnant at the time and hadn’t thought much about prams beyond their functionality so she bought the pre-loved pram. Now she realises that prams are more than just a comfy baby carriage on wheels.

“I thought all prams were the same except for the price tag – and I saw a chance to get avoid buying into the whole ‘which pram’ discussion,” Emma moans.

But this pram is not the one she wants – she doesn’t like the colour, the storage or the height of the handle.

“My friends are all pushing the funky Joolz pram or the uber cool Mamas and Papas Mylo  – and my baby is lying in a chintzy pram stained with another baby’s vomit,” she says.

The moral to Emma’s story is: always buy a pram which suits your family’s needs because it’s an item you’ll use almost every day. Check out our pram chooser tool  to find the perfect pram for you.

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